Ultimate Guide to Selling Shapewear Online in 2024

Selling shapewear online presents a lucrative opportunity for brands looking to tap into the growing demand for comfortable, stylish, and body-positive apparel. This guide offers actionable strategies to help you successfully sell shapewear online in 2024, from optimizing your online presence to leveraging influencer marketing for increased visibility.

Why Selling Shapewear Online Is Profitable

The demand for shapewear has surged as consumers seek products that offer both comfort and confidence. Selling shapewear online allows you to reach a wider audience, minimize overhead costs, and provide customers with a convenient shopping experience. By catering to diverse body types and promoting body positivity, your brand can attract and retain loyal customers.

Effective Marketing Strategies for Shapewear

To sell shapewear online successfully, create a compelling brand story that resonates with your target audience. Utilize social media marketing to showcase real customers, share styling tips, and demonstrate the benefits of your products. Incorporate SEO best practices to optimize product descriptions and blog content, driving organic traffic to your website.

Leveraging Influencer Marketing for Shapewear

Partnering with influencers who advocate body positivity and inclusivity can significantly boost your shapewear sales. Select influencers who have a strong connection with their audience and whose style aligns with your brand. Influencers can create engaging content such as try-on hauls, styling videos, and honest reviews, which can help build trust and drive conversions.

Optimizing Your Online Store for Maximum Sales

Ensure your website is user-friendly, mobile-optimized, and easy to navigate. Include high-quality images, detailed product descriptions, and customer reviews to build trust and credibility. Offer multiple payment options and provide a smooth checkout process to reduce cart abandonment rates and improve customer satisfaction.

Conclusion:
Selling shapewear online in 2024 offers tremendous growth potential if done right. By implementing effective marketing strategies, partnering with the right influencers, and optimizing your online store, you can boost your sales and build a loyal customer base.
Start exploring a list of top shape wear influencers today and watch your business thrive:

Simply enter your website link or describe your product, and let our AI to match the influencers
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Tyler Marz

toronto-ish plus size rosacea girly ↓ links ↓

1MCanada

Average Like64197

Engagement Rate10.8%

Overall Score100

Estimated Price$955

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214.7K2.4M
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140.3K958.1K
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Brooke

H & MU x fashion x lifestyle IG @brookesouza

533KUnited States

Average Like1059

Engagement Rate4.1%

Overall Score99

Estimated Price$100

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1442.2K
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2655.7K
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Kimberly

28 | Momma | 175lbs down | 5 foot Weightloss and Loose Skin Journey

176.2KUnited States

Average Like2935

Engagement Rate4.1%

Overall Score99

Estimated Price$169

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4567.2K
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2K80.3K
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Jen Warnes

big friendly outfits 28J 28GG

295.3KUnited States

Average Like4699

Engagement Rate8.8%

Overall Score99

Estimated Price$142

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4737.7K
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1853.5K
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grace tutty

22 London self love, fashion, & my life 🫶🏻

530.8KUnited Kingdom

Average Like2724

Engagement Rate8.3%

Overall Score99

Estimated Price$111

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92110.5K
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3.7K32.2K
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Shop Cherri

Cherri undiesgoodbye lip slips! I care about ur meat flaps SHOP UNDIES️

719KUnited States

Average Like1370

Engagement Rate5.3%

Overall Score99

Estimated Price$101

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4036.5K
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7567.1K
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ARSALANE

For business: متنساش دير معاك أبينو

10KMorocco

Average Like920

Engagement Rate1.5%

Overall Score99

Estimated Price$156

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90675K
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1.3K88.3K
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FcMotiveGt

Fashion show Follow me

206.5KFrance

Average Like7933

Engagement Rate2.8%

Overall Score99

Estimated Price$484

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7.9K281.9K
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Izaandelle

Business & promotion inquiries: Outfit details

6.7MSweden

Average Like84491

Engagement Rate15.7%

Overall Score99

Estimated Price$869

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8.2K52.3K
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18.7K107.4K
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Erica - Luxury Fashion

Fashion is my hobby ️ but with a sense of humor ;) LatinaMiami/Orlando

545.8KUnited States

Average Like29598

Engagement Rate4.7%

Overall Score99

Estimated Price$1007

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57210.6K
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36514.4K
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stylingwithkenzie

sharing my life as a stylist 🫶🏻

1MUnited States

Average Like9596

Engagement Rate6.6%

Overall Score99

Estimated Price$282

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9.7K61.4K
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11.6K603.3K
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Gisela M. D.

#outfits #hacks #makeup #hair Zürich

351.7KSwitzerland

Average Like12734

Engagement Rate5.8%

Overall Score99

Estimated Price$387

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981.5K
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1041.6K
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HFR™

FASHION | RUNWAY

163KNorway

Average Like94096

Engagement Rate17.2%

Overall Score99

Estimated Price$880

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44.5K470.1K
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153.6K970.3K
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Carla Rockmore

Celebrating the self-expression of 50+ through fashion, fun, & fierceness.

1.2MUnited States

Average Like8444

Engagement Rate11.3%

Overall Score99

Estimated Price$174

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781.3K
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4205.3K
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Magno Scavo

-Need ideas on what to wear?Check out my content. -God give me wisdom. ️brand️

11MSpain

Average Like2813

Engagement Rate3.9%

Overall Score99

Estimated Price$170

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3.6K76K
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1.6K37K
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mimi's fashion blog

★ my obsession w the fashion

96.8KBrazil

Average Like410734

Engagement Rate24.5%

Overall Score99

Estimated Price$2576

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367.7K1.3M
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372.4K1.5M
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Sofia Padilla

Me gusta expresar emociones con la ropa IG: sofiapad ENLACE VENTILADOR ️

434.8KMexico

Average Like3396

Engagement Rate7.3%

Overall Score99

Estimated Price$131

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961.6K
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3.4K34K
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Sugar Shapewear Singapore

SUGAR SHAPEWEAR SINGAPORE Shapewear designed for humid weather

13.4KSingapore

Average Like101

Engagement Rate1.9%

Overall Score99

Estimated Price$70

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594.2K
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361K
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Ana Alonso

Weightloss Journey VSG HW 450 lbs CW 274lbs Link to Amazon Favs ️

534.8KUnited States

Average Like364

Engagement Rate2.5%

Overall Score99

Estimated Price$85

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1173.1K
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4099.9K
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EmShapewear

CLOSED FOR REBRAND Helping Women Feel Confident With Shapewear

201.3KUnited States

Average Like153

Engagement Rate2.5%

Overall Score99

Estimated Price$71

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1046K
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877.2K

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